DON’T CALL IT CONSULTING
Given the growth potential of the business coaching category, one of the questions most asked of an ActionCOACH is the difference between coaching and consulting.
AN INTERACTIVE PROCESS
Much like a teacher won’t just give you the answers, but will help you figure them out on your own; or, the way a coach won’t play the game for you, but will help you sharpen your skills; an ActionCOACH will lead business owners on a path to reach their own solutions versus simply telling them what they are doing wrong. The latter could lead to them making the same mistakes over again.
PUT ANOTHER WAY
A consultant will explain why one car is better than another, will teach you how to drive the car, and might even drive the car for you. A coach, on the other hand, will show you why a car is important, help you discover why you have trouble driving it, and sit in the passenger’s seat next to you while you drive.
TIME, TEAM AND MONEY
In the ActionCOACH model, the primary focus on “Time, Team and Money” exists because over the years, it has found those factors are the main issues the majority of business owners want to improve.